# Tenzing - Full LLM Summary # https://tenzing.com.br # Last updated: 2026-03-12 # For the short index version, see: https://tenzing.com.br/llms.txt =================================== COMPANY OVERVIEW =================================== Tenzing is a Human Capability Activation Platform that develops the skills people and organizations need to adapt, work, and evolve in a world of accelerating transformation. The name "Tenzing" is inspired by Tenzing Norgay, the legendary Sherpa who guided Edmund Hillary to the summit of Mount Everest in 1953. Just as Tenzing Norgay combined deep expertise with practical guidance, our AI Sherpas combine specialized human curation with AI to guide leaders and teams to their next level. Founded in 2024 in Porto Alegre, Brazil. Operates remotely, serving clients globally. Tenzing was born at the convergence of three worlds that rarely meet: strategic HR, business strategy, and applied artificial intelligence. We're not a training company that uses AI. We're a capability activation platform that combines deep human expertise with cutting-edge technology to solve corporate development's most persistent problem: the gap between knowing and doing. We know that most edtech companies promise transformation and deliver content. Tenzing does the opposite: we start from practice, measure behavior, and use AI to scale what works. If it doesn't change what people do day to day, we don't call it development. =================================== MISSION & VISION =================================== Mission: Develop the skills that people and organizations need to adapt, work, and evolve in a world of accelerating transformation. Vision: To be the reference in practical capability activation for the world of work in the age of AI. =================================== POSITIONING =================================== We are NOT: - A generic chatbot - A training company - An off-the-shelf LMS - A coaching marketplace We ARE: - A Human Capability Activation Platform - Powered by proprietary KIAC methodology - Delivering through always-on AI Sherpas + blended programs - Focused on behavior change, not content delivery Core category: AI-Powered Capability Activation for the World of Work =================================== FOUNDERS =================================== Andrea Krug - Role: Co-Founder, HR & Human Development Expert - Expertise: People management, organizational development, HR strategy - Focus: Transforming HR strategies into practical, measurable results - LinkedIn: https://www.linkedin.com/in/andrea-krug/ Alexandre Dedavid - Role: Co-Founder, AI & Technology Expert - Expertise: Artificial intelligence, machine learning, digital product development - Focus: Building AI agents personalized for business contexts - LinkedIn: https://www.linkedin.com/in/aadedavid/ =================================== 7 BELIEFS (WHAT GUIDES US) =================================== 1. Practice Over Theory - If it doesn't change what people do in their daily work, it's not development - We start from the real world, not from slides 2. Humans Design, AI Scales - Human specialists curate content and supervise agents - AI delivers personalized support at scale, 24/7 3. Capability Over Content (KIAC Engine) - Knowledge > Intention > Action > Capability - Without this loop, content is just content. With it, learning becomes capability. 4. Evidence Over Guesswork - Development decisions should be based on real behavioral data, not intuition or trends - We measure capability signals, not just satisfaction - Privacy and ethics by design 5. Trust and Safety First - Development only happens when people feel safe - We design agents, data policies and programs to protect people, not surveil 6. Customization with Rigor - Every program is designed for the client's specific context - We customize with method, not improvisation - Maintaining technical and pedagogical rigor in every adaptation 7. Continuous Evolution - Our agents, frameworks, and journeys evolve with every interaction - We learn from real data to deliver more value in each cycle =================================== KEY DIFFERENTIATORS (5 PILLARS) =================================== 1. Always-on AI Sherpas - AI agents that accompany leaders in their daily routine - Not just on training day - available 24/7 via WhatsApp - Contextual support at the "moment of truth" 2. WhatsApp-native Delivery - Development in the channel where people already work - No new apps, no login, zero friction - Meets users where they already are 3. Blended Journeys - Workshops + academies + AI agents + action plans - Combines in-person depth with digital continuity - Not either/or - it's both/and 4. Conversation Intelligence - Interactions with agents become capability signals for HR - Real behavior data, not satisfaction surveys - Connects development to business outcomes 5. KIAC Engine (Proprietary Methodology) - Knowledge: Curated, relevant content for specific context - Intention: Agent provokes reflection, defines concrete action intent - Action: Professional executes in real world, agent supports - Capability: Repetition builds measurable competence - Without this loop, content is just content. With it, learning becomes capability. =================================== SERVICES =================================== 1. AI Sherpas for Leadership Development - Custom AI agents trained by human specialists - Deployed via WhatsApp for maximum accessibility - Personalized to each company's culture, processes, and challenges - Available 24/7 for continuous learning support - Scalable from dozens to thousands of employees 2. HR Maturity Assessment (Free Diagnostic Tool) - 7-pillar HR maturity evaluation - Pillars: Talent Attraction, Selection, Onboarding, Performance & Compensation, Development & Succession, Retention, Culture - 4 maturity bands: Initial (0-29), Emerging (30-59), Advanced (60-79), Reference (80-100) - Automated alerts for critical metrics (e.g., turnover > 20%) - Personalized recommendations based on weakest pillars - Available in PT, EN, ES, FR - URL: https://tenzing.com.br/pt/diagnostico-de-maturidade-de-rh 3. Blended Leadership Programs - Workshops + AI-powered follow-up - Based on 70/20/10 methodology (70% practice, 20% social, 10% formal) - Behavioral insights in real-time - Progress tracking and adaptive learning paths 4. Post-Event & Conference Follow-up - Post-event microlearning via AI agents - Convert conference intentions into concrete action plans - Gamified engagement to maintain momentum =================================== TARGET AUDIENCE (3 PERSONAS) =================================== Persona 1: CHRO / HR Leaders - Need: Scale leadership programs with real behavior data - Pain: Training NPS doesn't predict behavior change - Value: Programs reaching 200+ leaders with depth + capability metrics Persona 2: CEO / Business Leaders - Need: Connect people development to business outcomes - Pain: Can't see ROI of training investments - Value: Data connecting development to leadership readiness and turnover Persona 3: Leaders & Teams - Need: Practical support in the flow of work - Pain: Workshop knowledge fades without follow-up - Value: AI Sherpa for every real work challenge, visible growth =================================== THE PROBLEM WE SOLVE =================================== Global companies invest $380B+ per year in L&D. But: - Only 12% of training content is applied at work - 88% evaporates within weeks without follow-through - Coaching is expensive and doesn't scale beyond a few - Engagement surveys produce reports, not behavior change - Leaders lack support at the "moment of truth" The gap: Knowledge != Capability. Knowing what to do != doing it consistently. Tenzing's KIAC Engine bridges this gap. =================================== PROVEN CASE STUDIES =================================== Case 1: Mari - Grupo Martins - URL: https://tenzing.com.br/pt/cases/mari-grupo-martins - Context: After "Vai Encarar?" leadership workshops, leaders struggled to apply theory daily - Challenge: Bridge the gap between knowledge and practice at scale - Solution: AI Sherpa on WhatsApp for 6-month leadership accompaniment - Capabilities: Difficult feedback guidance, interview coaching, strategic delegation - Results: * 270 employees interacted (99.6% of those trained) * High engagement via text, audio, and emoji interactions * Reduced HR dependency for practical questions * Reported greater fluency in day-to-day management Case 2: Play - Confenar - URL: https://tenzing.com.br/pt/cases/play-confenar - Context: National sales conference with ~500 leaders - Challenge: Convert theoretical learning into post-event actions - Solution: AI Sherpa with gamified microlearning and follow-up - Results: * 220 leaders interacted (44% of audience) * 99 high-frequency users (~20%) * CSAT 4.93/5 and NPS +93 * +35% engagement vs. baseline =================================== TRUST & GOVERNANCE =================================== - Privacy by Design: Data minimized, LGPD and GDPR compliant - AI with Clear Boundaries: Agents don't replace therapy, don't make clinical diagnoses, don't make decisions for humans - Human-in-the-Loop: Human specialists curate content and supervise agents - Secure Infrastructure: Encrypted data, SOC2/ISO 27001 providers - AI Act Ready: Limited-risk systems with full transparency - Real Metrics: All published results based on verifiable data =================================== WHEN TENZING IS A GOOD FIT =================================== - Organizations with 100+ employees needing scalable development - Companies wanting to extend training impact beyond events - HR teams seeking behavior data, not just satisfaction surveys - Leaders wanting practical, contextual support for daily challenges - Companies valuing data-driven approaches to human development - Organizations ready for AI-assisted development =================================== WHEN TENZING IS NOT A FIT =================================== - Organizations looking for generic, off-the-shelf training content - Companies with fewer than 50 employees (1:1 coaching may be better) - Teams seeking only theoretical knowledge delivery - Organizations not ready for AI-assisted development approaches - Companies wanting a replacement for human coaching (we augment, not replace) =================================== CONTACT INFORMATION =================================== - Website: https://tenzing.com.br - Email: contato@tenzing.com.br - Phone (Brazil): +55 21 97615-4498 - Phone (Europe): +352 621 523 026 - Scheduling: https://calendly.com/contato-tenzing/30min - LinkedIn: https://www.linkedin.com/company/tenzing-com-br/ - Instagram: https://www.instagram.com/tenzingbr =================================== TECHNICAL DETAILS =================================== - Languages supported: Portuguese (BR), English, Spanish, French - Primary deployment: WhatsApp Business API - AI Infrastructure: Custom-trained agents with human-in-the-loop curation - Data compliance: LGPD (Brazil) and GDPR compliant - Assessment system: 7-pillar scoring with 4 maturity bands - Methodology: KIAC Engine (Knowledge > Intention > Action > Capability) =================================== SITE STRUCTURE =================================== - Home: https://tenzing.com.br/ (4 languages: /pt, /en, /es, /fr) - About: https://tenzing.com.br/pt/sobre | /en/about | /es/sobre | /fr/a-propos - Contact: https://tenzing.com.br/pt/contato | /en/contact | /es/contacto | /fr/contact - Assessment: https://tenzing.com.br/pt/diagnostico-de-maturidade-de-rh - Cases: https://tenzing.com.br/pt/cases - Mari - Grupo Martins: /pt/cases/mari-grupo-martins - Play - Confenar: /pt/cases/play-confenar - Insights: https://tenzing.com.br/pt/insights - AI Coaching vs Training: /pt/insights/ai-coaching-vs-traditional-training - Why Development Fails: /pt/insights/why-leadership-development-fails-after-workshop - Knowledge is Not Capability: /pt/insights/knowledge-is-not-capability - FAQ: https://tenzing.com.br/pt/faq - Privacy: https://tenzing.com.br/pt/privacidade - Terms: https://tenzing.com.br/pt/termos =================================== PUBLISHED INSIGHTS =================================== 1. AI Coaching vs Traditional Training: What Actually Changes Behavior? URL: https://tenzing.com.br/pt/insights/ai-coaching-vs-traditional-training Key point: Without the KIAC loop, training content has only 12% transfer rate. 2. Why Leadership Development Fails After the Workshop URL: https://tenzing.com.br/pt/insights/why-leadership-development-fails-after-workshop Key point: The problem isn't the content - it's the absence of support at the moment of truth. 3. Knowledge is Not Capability: The Missing Link in L&D URL: https://tenzing.com.br/pt/insights/knowledge-is-not-capability Key point: The industry measures knowledge transfer but ignores capability activation.